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eBook : Delivering on the ultimate retail customer experience

This eBook is aimed at helping you deliver the kind of customer experience that becomes a genuine competitive advantage.


Spending time now reviewing your online order fulfilment processes and focussing on how to improve them will deliver a positive ROI and ensure repeat customers.

 This eBook will help you to:

  • Improve your order management and fulfilment processes
  • Understand the power of a pull-based fulfilment system
  • How order fulfilment fits with a truly unified commerce approach
  • How successful retailers are implementing this approach today

Order Management & Fulfilment eBook

We are now able to move orders to locations that offer cheaper freight costs and consequently we can pass these savings onto our customers, so they continue to get great value when they shop with us.” – Mark Greaves, Supply Chain Manager, Briscoe Group.

A peek inside…

  • What does the modern customer expect? - nothing less than top level service and an easy, simple shopping experience.
  • Four key trends affecting fulfilment - transparency of delivery, speed, the sharing economy and autonomous vehicles are relevant factors.
  • Responding to the market’s delivery imperative - it's essential that retailers measure fulfilment performance on an on-going basis.
  • Omnichannel complexity - the reality is that the need for technology is only going to increase, but retailers' response to that need has led to omnichannels that have only made the online shopping process more complicated.


The solution is transforming the customer journey, giving them the information and support they need to make a buying decision.

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