Just like that another Black Friday and Cyber Monday is done and dusted. eStar’s clients saw another strong result with sales significantly up and one up by as much as 186% compared to the Black Friday and Cyber Monday period in 2020.

eStar chief product officer Tony Davis details the ways retailers need to be prepared for peak trading.

It’s the most wonderful time of the year…with the peak trading season in full swing, retailers are once again anticipating record sales across the period.

eStar client services and partner manager Kylie Williams details six key ways to prepare for the peak trading period.

Will this peak period be a repeat on last year? We and others in the eCommerce industry think not. If anything, it will be one we have never encountered before, but one we need to prepare for!

eStar is pleased to announce a new addition to its product portfolio – Viare. Derived from the Latin word Via meaning ‘by a route’. Viare is a standalone order management and fulfilment solution that will be marketed and sold independently of eStar’s eCommerce platform. Viare is an eStar company.

Do you want to add new courier services within minutes? Streamline your package selection, label printing and remove manual processes of entering tracking numbers, and more?

eStar is very proud to be partnered with Starshipit in helping our clients deliver more and quicker, with eStar’s Order Management System (OMS) and Starshipit combined.

In the face of the COVID-19 pandemic, eCommerce has experienced a phenomenal rise in Australia since 2020. Not only does an eCommerce strategy generate direct revenue, but it also provides a means to better understand customers’ needs and preferences in detail, via volumes of available and transactional data.

Online interactions provide the means to collect and analyse data on hundreds, thousands, or even millions of customers in ways that are impossible through simple face-to-face in-store interactions.