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eStar helps Aussie businesses combat online fraud with new SaaS tool

Retailers gain real time access to risk profiles based on more than 12 years of retail transaction data

MELBOURNE, Australia, 19 October 2015 – eStar, Australasia’s largest specialist eCommerce solutions company, has launched a standalone SaaS-based tool to protect retailers from fraud by automating risk analysis of online orders.

Risk Management Profiler (RMProfiler) aims to reduce the ratio of fraud experienced by local retailers to between 0.2% - 0.05%, against a global average of 1%.

Configurable to suit individual merchant risk profiles, RMProfiler uses patterns and analysis gained from eStar’s 12 years of analysing eCommerce fraud data to achieve this, from a client base including some of the largest retailers in New Zealand and Australia.

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